The Day of Luurve

Oh yes, I'm sure you have all heard of this day, the day of love, the one day a year where you can expect to be showered with roses, fancy dinners and more chocolate than you could ever eat. It evokes all sorts of emotions - from fear & disdain to love & elation. But just what IS Valentines Day exactly? 

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St. Valentine's Day began way back when as a celebration of the Christian saint Valentinus. Popular stories state that he was imprisoned for performing weddings for soldiers who were forbidden to marry, and during his imprisonment it is said he healed the daughter of his jailer. Before he was sentenced to die he wrote her a letter signed 'your Valentine'.  

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Fast forward a few centuries to a clever British publisher who issued 'The Young Mans Valentine Writer' in 1797; a publication filled with hundreds of suggested sentimental verses for young lovers who were unable to compose their own. Printers started producing these as postcards, which made it possible to send love notes anonymously - very racy indeed for the conservative Victorian era! 

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By the mid 19th century, paper valentines became so popular they were being produced in factories with real lace and ribbons (before paper lace was invented). Since that time, handwritten notes have given way to mass produced greeting cards, and by the mid 20th century the practise of exchanging cards extended to gifts as well, namely red roses & chocolates. 

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Red roses are known worldwide as a symbol of love, so it is only fitting that they have become the 'mascot' of Valentines Day. We will be selling beautiful, fresh red roses in either 9 or 12 stem displays, along with quirky cards from The Thinktree and hand-crafted chocolate from Liefje (both lovingly handmade/printed in Melbourne). Check out our Valentines Day page - www.flowersbyrhi.com.au/valentinesday to place your preorder or for more information.  

 

Rhi x